At Visionary Search, I offer hands on B2B Google Ads management for DFW manufacturers and distributors. Campaigns are built to capture RFQs, quote requests, and new account inquiries from qualified buyers, and every dollar is tracked back to pipeline instead of leaking on wasted spend.
About
Helping DFW Manufacturers & Distributors Win More Accounts
20+ years of Google Ads expertise, including paid media for PPG Industries and global marketing leadership at Rexel.
Complete Your B2B Marketing Strategy
Google Ads performs even better when you pair it with the right supporting channels. For example, these services compound your results:
B2B & Product SEO
Product catalog, spec sheet, and branch location SEO builds long term visibility with buyers who research before they request a quote.
LinkedIn & Paid Social
LinkedIn and Meta campaigns that reach engineers, specifiers, and procurement teams, so your brand stays visible during long buying cycles.
Industrial & Product Photography
Product, facility, and process photography that powers your ads, website, catalogs, and trade show materials. As a result, every channel looks like one brand.
Digital Consulting
Fractional marketing leadership for manufacturers and distributors, keeping every channel accountable to the same pipeline goals.
B2B Google Ads management, guided from strategy to scale
I handle the strategy, setup, and optimization from start to finish, so you get a predictable flow of qualified B2B leads without the large agency headache and entry level execution.
Whether you need hands-on training for your in-house team or end-to-end campaign management, I customize the approach to fit your business.
Precision PPC strategies built for complex B2B sales
B2B Google Ads Management for High Intent Search
Reach buyers at the moment they search for a product, a spec, or a supplier. First, I target high intent keywords, part numbers, and application searches so your ads reach contractors, engineers, and purchasing teams when they are ready to request a quote. Because every account is built around Google Ads best practices and connected to your CRM, you can see which campaigns produce quotes and closed orders, not just clicks. As a result, your marketing budget delivers a measurable return on investment.
B2B sales cycles are long, and volume alone is never the goal. Instead, I refine targeting to eliminate wasted spend on consumer and job seeker searches and focus only on the buyers that drive revenue. With offline conversion tracking and remarketing, your campaigns keep your brand in front of decision makers through every stage of the sale, from first search to purchase order.
Every recommendation is grounded in primary sources rather than guesswork, starting with platform documentation from the Google Ads Help Center.
FAQs
What does this service focus on?
This service focuses on paid acquisition for manufacturers and distributors across Google Ads, LinkedIn Ads, and Meta. I build and manage high intent search campaigns that capture buyers at the moment of research, then extend that reach with paid social that keeps your brand in front of engineers, specifiers, and procurement teams. Strategy, build, and ongoing optimization are handled end to end, with performance measured against pipeline and revenue rather than vanity metrics. If you want the broader context behind that approach, start with the research at Think with Google.
Do you work directly with businesses, or do you partner with agencies?
Both. I work directly with manufacturers and distributors that want senior level strategy without the overhead of a large agency, and I white label for agencies that need experienced paid media execution behind the scenes. Agency partners keep full ownership of the client relationship; I simply operate as an extension of your team, matching your reporting cadence, naming conventions, and client facing standards.
My agency just signed a new client but we are short-staffed. Can you help us onboard them?
Yes. In fact, overflow onboarding is one of the most common ways agencies engage me. For example, I can take on account audits, campaign builds, tracking and conversion setup, and the first 90 days of optimization while your team stays focused on existing clients. Because the handoff is documented as we go, engagements typically begin within a week, and all work is delivered under your agency’s brand and process.
Do you offer temporary or interim support for agencies when a manager goes on leave?
Yes. Interim coverage for parental leave, sabbaticals, medical leave, or an unexpected departure is available on a defined-term basis. I step into the existing account structure, maintain performance and client communication to your standards, and document everything so the returning or incoming manager inherits a clean, well-organized account rather than a backlog.